A question came up recently in my mastermind.The copywriter shared an all-too-common scenario: “I collect testimonials but I’m sure I’m not using them as well
Have you ever signed up for someone’s emails and then promptly forgot who they are? Maybe you grabbed a freebie in a bundle or signed
Sometimes, just when I think I’ve got this online business gig figured out, the digital landscape shifts beneath my feet again. New algorithms upend our
So you want to be a copywriter? Start a copywriting business and walk a new path to freelancing freedom; in control of your time and
I’m writing this from my holiday, which, in an unexpected plot twist, has morphed into a frantic search for an orthodontist. Yep! Bear with me,
It’s summertime here in Cali and the kids have about 17 years of holidays. We hit the beach the other day and it turns out,
Jigsaw puzzles weren’t my thing until relatively recently when I realised a decent puzzle offers meditative problem-solving that can absorb me for hours. Brain-switching-off-from-work-for-the-win! If
I recently asked members of my private coaching group, Confident Copywriting, about their business-building goals for the coming quarter, and more than a few members
Most people don’t know this, but in another timeline, YouTube may not have become the second largest search engine in the world. When they launched,
Too many businesses tick social media off their marketing ‘to do’ list, setting up snazzy-looking profiles and auto-posting their latest blog post each week. But
Head over to my free FB group: For The Love of Copy.
It’s where word nerds hang out talking about copywriting, marketing and being your own boss. There are tips, advice, training and GIFs. I’m all about the GIFs.
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Images of Belinda by In Her Image Photography.
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