Keep up with all the goss from the world of copywriting and Copywrite Matters

I’m Belinda. I’m a copy coach to copywriters of all levels.

I’m not a fly-by-night-written-a-few-emails-and-decided-to-coach kind of copywriter. I’ve been writing copy for 10+ years, full time as a successful and in-demand freelance copywriter for nine of those years.

I’ve worked with hundreds (and hundreds) of clients of all sizes in all kinds of industries – from software products, insurance and financial planning to holiday packages, women’s shoes and plumbing. That doesn’t even scratch the surface!

I’ve written about products and services. I’ve written for SEO and for brand connection.

I’ve written websites, brochures, landing pages, slogans, directory listings, company and personal bios, blogs, email marketing, social media profiles, advertising, big fat ebooks and more. I’ve written pages and pages of copy and simple one-liners.

The point is that I’ve had a lot of variety come across my keyboard and I’ve learned the best copywriting techniques to get attention, create a connection and drive action.

Now I teach others how to become successful, in-demand copywriters. 

And most importantly, to enjoy the journey of their work.