These aren’t just productivity apps. These apps are making me smarter, more organised and a bit groovier. OK, I can’t really back that last one
Let’s pretend that someone is looking for exactly what you have to offer and finds your website. They can afford you. They are in a
If you want your copywriting to be just like you bought it from the shop, it needs to be tight. But what does ‘tight copywriting’
I’ve been writing quite a few email marketing campaigns recently. Campaigns ranging from directly promoting services to reaching out for referral business. I thought it
Let me guess. You’ve landed a client who’s hired you to write all their blog posts. Hurrah! Way to land the gig! We both know
When I first started out as a copywriter, I did everything I could to make a name for myself. There was a lot that I
Making vague promises in your copywriting is easy but they don’t do much for your credibility. In fact, watered down statements water down your reputation,
Most people go to a lot of effort to make their homepage a welcoming entrance for first-time visitors. And that’s a good thing! But in
If you’ve been following me or reading my stuff for any length of time you will have heard me reference productivity. I am always trying
In our eagerness to promote our businesses on Twitter, we sometimes forget what the “social” in social media actually means. If we want people to
Head over to my free FB group: For The Love of Copy.
It’s where word nerds hang out talking about copywriting, marketing and being your own boss. There are tips, advice, training and GIFs. I’m all about the GIFs.
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