Hot Copy #53: Writing calls to action (that customers cannot resist)
How to compel customers to take the next step I love nerding out on copywriting techniques and this episode of the Hot Copy podcast has
How to compel customers to take the next step I love nerding out on copywriting techniques and this episode of the Hot Copy podcast has
Do you have a list of the dream clients you’d love to land? The clients that would make you feel like your business has arrived?
Tips and advice from Australia’s best copywriting minds. In this week’s Hot Copy podcast, Kate and I are recapping a special event; Australia’s first dedicated
What to do when clients don’t want you Being rejected is The Worst. You feel awful and it can suck the inspiration and motivation right
Have you ever asked yourself how much YOU should go into your branding? Like, how much of your life behind the keyboard should you let
How to avoid the spam or trash folder Today we’re talking about email subject lines. You might be writing emails to your clients or writing
The pros, cons, challenges and practicalities of publishing your own business book. Today we’re chatting business books – and whether they can help boost your
Two things I ask clients to describe during our copywriting brief is the personality of their brand and the tone of voice for the copywriting
Boosting conversions in the copy you write. Today we’re excited to talk to conversion copywriter Joanna Wiebe. You may know of Joanna already. She is
Do you have to choose one over the other? Many copywriters – Kate and Belinda – are balancing their business and writing time with personal
Head over to my free FB group: For The Love of Copy.
It’s where word nerds hang out talking about copywriting, marketing and being your own boss. There are tips, advice, training and GIFs. I’m all about the GIFs.
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