We all have the same amount of time. No one has more minutes in the hour or hours in the day. It’s how we make
Writing copy for charities and non-profits is something I’ve dabbled in. When I was first offered the work to write long, direct mail letters for
Being a freelance copywriter is awesome. I love to write and I get to control my work. But that’s not the whole picture. Sometimes, I’ve
Starting out as a freelancer or small business is a rush. A rush of enthusiasm… and uncertainty. You have your passion and your skill but what
The horror of the blank page. The overwhelming uncertainty you can face before you begin a copywriting project. You ask yourself, “Where do I begin?”
Using numbers in your copywriting is smart. Numbers give your readers’ brains a quick shortcut (as they are easier to scan). Think, 9 vs.
Have you ever boosted a Facebook post and wondered if it was worth the money? Can Facebook advertising really flood your business with leads? How
Good marketing copy doesn’t have to be read. The words and message simply absorb into the reader’s brain, like osmosis. Okay. Yes. That sounds
As copywriters, we hunt for our clients’ uniqueness. And our own. We all want our business to be a unique snowflake that stands out from
Whether you’ve designed one specifically or you have no idea what I’m even talking about, every website has a way to display a 404 error
Head over to my free FB group: For The Love of Copy.
It’s where word nerds hang out talking about copywriting, marketing and being your own boss. There are tips, advice, training and GIFs. I’m all about the GIFs.
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