Have you ever asked yourself how much YOU should go into your branding? Like, how much of your life behind the keyboard should you let the world see? Personal branding is something many of us struggle with, especially in this age of see-all-social media. But did you know that having a clear and focused brand […]
Hot Copy Archive
Dig into the archives and find copywriting gold.
How to avoid the spam or trash folder Today we’re talking about email subject lines. You might be writing emails to your clients or writing email marketing for your clients. Either way, your email is clawing for inbox space. These days your email is not only competing against other company emails, you’re competing against family […]
The pros, cons, challenges and practicalities of publishing your own business book. Today we’re chatting business books – and whether they can help boost your copywriting business. As writers, many of us have a burning desire to be a published author. Or have a novel on the go in secret, that we never manage to […]
Boosting conversions in the copy you write. Today we’re excited to talk to conversion copywriter Joanna Wiebe. You may know of Joanna already. She is the creator of Copy Hackers and the cofounder of Airstory (a new writing tool to check out). She’s worked with some of the coolest companies – like Buffer, Wistia and […]
Do you have to choose one over the other? Many copywriters – Kate and Belinda – are balancing their business and writing time with personal and family time. But is it possible? Can you stay sane? Does something have to give? Tune in to learn: Belinda and Kate’s most used phone apps Our best tips […]