“On average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest.” – Copyblogger
A headline is your chance to make an impression that gets the first sentence read. Without a great headline that draws readers in, you could be giving away free cash and no one would be interested.
Writing great headlines is a skill that you can master… with a few smart shortcuts and lots of practise.
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